This article is sponsored content brought to you by Mavlab.
In today’s cost of living crisis, you can’t assume your well-dressed client is financially secure. More than half of Australians face financial stress, one in every two of your clients is struggling. For many, their beloved cats and dogs are the reason they keep going. When you help clients maintain their pet’s health affordably, you improve animal welfare and your client’s mental health.
You might notice clients hesitating over “monthly” parasite preventatives, asking more questions, or silently stretching out intervals, skipping doses, or simply hoping to save a little. But the parasites aren’t waiting. Flea season, once a summer concern, now stretches all year, with indoor pets sharing warm homes and pests thriving regardless of the weather.
Too many puppies and kittens still come in with fleas or potbelly worms, which signals that other pets in the household or environment are untreated. When clients stretch dosing intervals, they are unintentionally feeding worms along with their pets, perpetuating the problem in both home and yard.
Understand the Zoonotic Risk
Hookworms and fleas carry zoonotic risks, especially for households with children or grandchildren. Multi-pet homes create particular financial pressure, as treatment costs multiply quickly. Offering tiered service options helps clients manage expenses; and it is equally important to present value-for-money, high-efficacy parasite control options.
The Fido’s range makes this easy for you. Fido’s natural Pyrethrin Shampoo, Fido’s Flea Shampoo for Dogs and Cats, Fido’s All Wormer Tablets, Fido’s Rinse Concentrate and Fido’s Closasole provide reliable, affordable treatment for worms and fleas. These products effectively reduce client financial concerns without compromising pet care, while also giving them an opportunity to interact with their pets. Importantly, from a veterinary perspective, these products can be rotated with chemical groups like isooxazolines or macrocyclic lactones to help reduce resistance development and potentially extend the lifespan of these critical medications.
The 1, 2, 3 of Managing Parasites
Make worm and flea treatment part of your routine history-taking. Include it in your standard checklist. If your client can’t recall the date of their pet’s last treatment, the pet is likely not properly protected.
Use every visit as an opportunity to treat the pet on the spot and start them on regular prevention. This also lets you check that owners can correctly administer tablets, particularly for cats, where approximately 25% of owners struggle to “pill” their pets successfully without guidance. Taking the time to teach dosing or pilling techniques improves your relationship with clients and helps them give the right dose at the right time. Be sure to record which Fido’s products are used in the pet’s records for continuity.
Leverage your SMS database to send automatic reminders every three months. This simple step boosts compliance and ensures effective parasite control across your practice’s client base.
Delivering Value in a Stressed World
In this environment, your ability to offer value-for-money treatments means a great deal to both your clients and your practice. When clients see you’re genuinely trying to help them manage pet care costs, you build invaluable loyalty and trust. And when you provide efficacious treatments during the visit itself, you guarantee that at least this time, the treatment is perfect, strengthening your reputation and your clients’ confidence.
By embracing practical, affordable parasite control with Fido’s products, and maintaining open, supportive communication, you’re better equipped to help your clients weather the financial storm while keeping their beloved pets healthy and safe.
Visit Mavlab
